The Complete Book of Perfect Phrases for High-Performing Sales Professionals

The Complete Book of Perfect Phrases for High-Performing Sales Professionals is the ultimate field guide for speaking and writing your way to sales success. You’ll find perfect phrases for:
Lead Generation:
Turn cold calls into profitable relationships
Expand your customer base
Write engaging letters and e-mails
Sales Calls:
Get access to decision makers
Present your product in compelling language
Resist objections and stalling tactics
Customer Service:
Develop a rapport with every client
Handle the most difficult of customers
Close every conversation on a positive note
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